Nomad Coffee Co.
An online coffee subscription service with a focus on single-origin beans and the stories behind them. From origin to cup, every detail is part of the experience.
The Challenge
Nomad wanted their online presence to feel as craft-forward as their roasting process. Standard e-commerce templates couldn't capture the narrative they wanted to tell about each origin.
Our Solution
Custom product pages that tell the story of each bean's journey, a flavor profile quiz that matches customers to their perfect roast, and a subscription system with flexible delivery and grind options.
The Results
Subscription sign-ups increased 280%. Average order value up 35%. Cart abandonment dropped to 22%.
"Our story is everything to us, and WebCraft told it beautifully online. The flavor quiz was a genius addition — it's become our most shared feature and drives massive subscription growth."
Marco Rossi
Co-Founder, Nomad Coffee Roasters
Client
Nomad Coffee Roasters
Category
E Commerce
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